Marketing

The best ways to Market a new church in the city

Posted by on Sep 25, 2013 in Marketing | 0 comments

Below is a conversation I had with someone on the Urban Church Marketing Facebook Page – I thought it would assist you as well. please Enjoy Marlando Sparks Hello sir I’m planting a new church and I’m looking for a place to purchase business cards, banners,and signs , I also would like any info on the best ways to Market a new church in the city thanks July 24 at 8:05pm · Comment · LikeUnlike · View Feedback (5)Hide Feedback (5) · Report You like this. Urban Church Marketing Marlando – welcome to urban...

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What’s in a Brand?

Posted by on Sep 25, 2013 in Marketing | 0 comments

By Scott Magdalein, Guest Blogger If you read this blog often, then you’ll see the word “brand” come up here and there. It’s used as a noun, meaning the collection of your logo, letterhead, visual identity, and design guide, etc. It’s also used as a verb, as in the action of standardizing all those things mentioned above. Here’s another point-of-view: If traditional marketing is dead (not yet, but almost), then you’re going to have to move beyond the traditional view of branding, which tells you to get a good logo and plaster it...

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Branding: The next level in effective church communication.

Posted by on Sep 25, 2013 in Marketing | 0 comments

By Richard L Reising What is branding? Take a piece of iron, shape it through fire and toil and place it on the raw flesh of an animal. That’s branding. It’s a pretty painful process. So is branding your church. However, in both cases, it leaves an indelible impression that deepens a sense of belonging and sets one apart. I can hear the shrieks of horror. I know, I actually said “church” and “branding” in the same sentence. If you think marketing is a controversial word in the church world, try talking about branding. The reality...

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11 Questions Church Leaders Should be Asking

Posted by on Sep 25, 2013 in Church Growth, Marketing, Social Media | 0 comments

11 Questions Church Leaders Should be Asking

Here is a great article from church consultant Tony Morgan.  Tony has served on the senior leadership teams at NewSpring Church (Anderson, SC) and  Granger Community Church (Granger, IN). With Tim Stevens, Tony has co-authored Simply Strategic Stuff, Simply Strategic Volunteers and Simply Strategic Growth–each of which offers valuable, practical solutions for different aspects of church ministry. His newest book, Killing Cockroaches (B&H Publishing), was released in 2009. The article is an incredible read, and a conversation all...

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Why Aren’t You Blogging

Posted by on Sep 25, 2013 in Marketing | 0 comments

I got this link today from a new blog I have subscribed to called the Pew Review. He has a great book coming (shameless plug). If you have every wondered about blogging or sharing your thoughts on line. Even if you have been just contemplating blogging, this blog will inspire you. In this video Seth Godin and Tom Peters- 2 of the foremost authors and entreprenuers of our time, discuss the psychology behind blogging. If only one person reads what you write, the sheer experience and process of blogging will assist you in life. I usually...

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How would Toyota Run a Church?

Posted by on Sep 25, 2013 in Marketing | 0 comments

Hey guys, I ran across this article the other day. I thought it really touched on the many marketing points I mention to my clients. If churches are going to really move into the next century the approach has to change. I am not talking about message but about delivery. I hope you enjoy the article. How would Toyota, one of the top car manufacturers, run a church? While we will probably never have a definite answer, we can look at five principles that have shaped their success in the automobile industry and learn how those same principles can...

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Grandmother’s guide to video chat

Posted by on Sep 25, 2013 in General, Marketing | 0 comments

Grandmother’s guide to video chat

One of the best uses of technology is the ability to connect people. In today’s blog, I want to highlight an article written by Google bloggers – A Grandmother’s Guide to Video Chat. What a great way to make a great connection and to stay connected. Watch the video below This video, along with a printable guide, can be accessed at http://www.google.com/chat/grandma. Feel free to share this link with your grandma—or grandpa—or, well, anyone who wants to video chat to help get them up and running. ChurchBrand Architects Your...

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3 Ways Social Media Can Benefit Your Church

Posted by on Sep 25, 2013 in Marketing, Social Media | 5 comments

3 Ways Social Media Can Benefit Your Church

by: Felicia Shakespeare First and foremost social media has to be viewed as a tool that will get users from a means to an end. It’s not intended to replace what should be deemed as “normal” human behavior, like face to face interactions or verbal conversations but I’m convinced that social media, if used consistently, and in the right context, can allow individuals in a ministry to connect “quickly,” “consistently,” and “effectively,” with their congregation. Social media can become an active and significant...

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Okay, Honestly, Does Your Church Have Clean Restrooms?

Posted by on Sep 25, 2013 in Marketing | 0 comments

My friend Chris Forbes does it again. His blog on clean restrooms is one to remember. Have you ever gone out to eat at a restaurant and seen food on the floor, grease covering the walls, a very unsanitary look to the place? Let me ask you, would you eat there? If your answer is no!!! Then think about how your church looks to the average visitor. Is the grass cut – Are the doors painted – Does your church look like someone cares? I invite you to take a walk around your church property and look at it from the eyes of a visitor.  Ask...

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What is Church Branding?

Posted by on Sep 25, 2013 in Marketing | 0 comments

By Richard L Reising The origins of “branding” are simple. Shape a piece of iron, put it in a fire, and shove it onto the hide of your livestock. It is a byproduct of sweat, fire and pain, but it yields an indelible impression – a lasting mark that creates a sense of belonging and sets one apart. Over the last 20 years, this concept has been the cornerstone of the world’s greatest brands. When you see a commercial and you know whose it is before the company is mentioned – why is that? It is because they have and are...

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